Creative YouTube Marketing

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YouTube Channel Marketing

YouTube Channel Marketing is huge

Billions of people use YouTube to communicate with each other, post content and monetize (though that has become a lot more difficult).

YouTube has over 1,325,000,000 people using it with more than 300 hours of video uploaded to YouTube every minute of every day. It is the 2nd most visited website in the world and is slowly but surely dominating the world of marketing, and if you aren’t using video, well, you'd better reconsider. In 2017 at least 78% of all Internet traffic was video. YouTube marketing is essential to take advantage of the massive shift toward video. But it doesn't come cheap!

Some facts

  • The total number of people who use YouTube > 1,3 billion
  • 300 hours of video are uploaded to YouTube every minute
  • Almost 5 billion videos are watched on Youtube every day
  • Over 30 million visitors per day
  • 6 out of 10 people prefer online video platforms to live TV
  • The total number of hours of video watched on YouTube each month is 3.25 billion
  • 80% of YouTube's views are from outside the U.S
  • The average number of mobile YouTube video views per day is 1 billion
  • Female users are 38% and male users are 62%
  • User percentage by age: 18-24 – 11%, 25-34 – 23%, 35-44 – 26%, 45-54 – 16%, 50-64 – 8%, 65+ – 3%, unknown age – 14%
  • More than half of YouTube views come from mobile devices
  • The number of hours people spend watching videos (watch time) on YouTube is up 60% year-over-year
  • You can navigate YouTube in 76 different languages (covering 95% of the Internet population)
  • YouTube has launched local versions in more than 88 countries
  • Approximately 20% of the people who start your video leave after the first 10 seconds

Sounds great?

Well, unless you are a celebrity pop star launching a new album (straight from the album making factory) or your channel has been there for 5+ years, you are in for a lot of blood, sweat and tears before you get anywhere. Unless of course you are one of the few that came up with something utterly ridiculous and one of your videos goes viral for whatever reason. And even that has become almost impossible. Remember, there are billions and billions of videos already there. And YouTube like almost all major channels is not set up to promote newcomers. On the contrary, it mostly caters to those with big view numbers, big subscriber numbers and big wallets.

Creative YouTube Channel Marketing

SEO Creativity ensures that your company has goodlooking YouTube channel(s) with content that is optimized to be what the user expects. Our YouTube marketing services include analysis and trend evaluation, competitor research, optimization of YouTube channel content (including text, images and video), tracking response, engagement and traffic. For any results, a daily routine (for some even 8+ hours every day) is required. So, you must realize you will need a considerable monthly budget to make it worth the trouble.


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